I'm very happy to announce that I have been selected to be a brand ambassador for the awesome endurance running website and online store XMiles.co.uk, from the website;
"XMiles are proud to announce Alistair Pickburn is joining the Brand Ambassador program, the program has been created to give something back to the sport we love and provide support to athletes during the calendar year. Our aim as an independent running nutrition store is to support and be active in the running community.
Supported by XMiles, the full team will be a community of amateur athletes who follow the XMiles ethos of supporting individuals and teams in challenges without barriers of ability.
The program is part of an initiative from XMiles to support athletes and events at grass roots.
Al is joining XMiles as a Brand Ambassador in 2016. Keep up to date with his approach and progress with training for this year’s London Marathon. Following a string of good marathon performances in 2014 & 2015, Al is looking to modify things quite a bit from previous years to see if a change of training approach can help him break the 2:30 barrier. This includes changing some aspects of his diet and nutrition including introducing concepts from Renee McGregor's book 'Training Food'.
Watch out for his blogs on XMiles and on his own blog including a look at his 2016 targets/training approach, reports from some key races leading up to the marathon and the results/analysis of recent lactate threshold & VO2 max lab tests he has taking part in."
Set up and run by fellow athlete, Anthony Clark (Bournemouth Athletic Club, marathon PB 02:30:06 London 2015), XMiles.co.uk is based in Dorset. XMiles is a vibrant young company formed by runners focused on nutrition products, advice and guidance for endurance sports. They are committed to sharing knowledge and experiences whilst supporting individuals and teams in challenges without barriers of ability.
Whilst growing a brand that will be recognised for excellent customer service and connections with the roots of our sport, XMiles aims to support runners of all levels along their journey, whether they are attempting 1 or 100’s of miles over one or many days.
Xmiles stocks a great range of some of the best nutritional products for exercise, including my personal favorites for race nutrition; Gu & Cliff Shot Gels. I'm also a fan of the Beet-It sport shots and Nuun electrolyte tabs. The full range of brands in the store are shown below
Xmiles has a great loyalty rewards scheme, sign up and each £ spent gets you a reward point, £500 points = £5 off in the store. You can sign up by following this link
I'm really looking forward to my involvement with XMiles and contributing to the online running community surrounding it!